Martin Family Style Blog - Saffron Avenue

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This post is about 2 weeks too late, but I had a bit of time this morning to pull it together and share with you the recent launch of Martin Family Style! The lovely Martin sisters contacted me earlier this Spring to help them brand their new blog and business, Martin Family Style which is dedicated to […]

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Martin Family Style Blog

Branding + Design

This post is about 2 weeks too late, but I had a bit of time this morning to pull it together and share with you the recent launch of Martin Family Style! The lovely Martin sisters contacted me earlier this Spring to help them brand their new blog and business, Martin Family Style which is dedicated to bring people together through food and entertaining. I absolutely loved talking with them and hearing their passion about family, food, entertaining, and style. You can even watch their video to get to know them better too.

MartinFamilyStyle-MoodBoard

When we chatted about the design they didn’t want to take the typical food blog route, yet giving it a more fashion forward feel. So we started with the color palette and inspiration board and moved onto the logo design and finalized with the blog design. I couldn’t be happier with how it turned out and am somewhat obssessed with the small details, category icons, individual signatures, scrolling navigation, etc. I am so excited to watch this blog grow and see what else the Martin sisters have in store!

MartinFamilyStyle-LogoVariations MartinFamilyStyle-BrandBoard MartinFamilyStyle-BlogDesign

 

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  1. I love it but I’m bias, because these are my favorite colors.