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It’s finally here!!  What started out as an idea for a little 10-day launch guide, quickly morphed into a full-blown Strategic Launch Kit.  This kit includes a launch planner,  a launch guide full of examples, AND over 15 customizable, stylish social templates and mockups.  Whether you are launching a brand, your new website, a product, […]

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A Stylish & Strategic Launch Kit for Creative Entrepreneurs

tips + tools

It’s finally here!!  What started out as an idea for a little 10-day launch guide, quickly morphed into a full-blown Strategic Launch Kit.  This kit includes a launch planner,  a launch guide full of examples, AND over 15 customizable, stylish social templates and mockups.  Whether you are launching a brand, your new website, a product, or a service, this stylish, yet comprehensive kit will walk you through every step of the way to achieve a successful launch.

You put so much time, love, and energy into your new website or product.  Now it’s showtime, but you have no idea where to start, what to do, or how to promote your new product or website.

You’ve probably asked yourself…

1. How far in advance should I start talking about or promoting my launch?

2. How do I promote without sounding spammy?

3. What kind of strategies should I use to promote my launch?

4. Where do I even start?

Then, you hop onto Pinterest and start researching and planning but get overwhelmed with all the tips, blog posts, and checklists that are out there.  Nothing has exactly what you need.  All of your pins and bookmarks have you feeling overwhelmed and scatterbrained.

That is why I wanted to create something much more comprehensive than a quick, little 10-day launch guide.

Peek at the quick overview video below!

– GET THE LAUNCH KIT HERE –

 

A Printable & Fillable Launch Planner 

35+page Fillable PDF

This Planner has been designed to help you start organizing your strategies, spark creative ideas, find your ‘launch’ voice, and simply help you plan out your launch. It’s packed with questions to help you flush out your own brand and strategy.

PLANNER INCLUDES

  • Launch Discovery to help you find your launch voice, copy, and messaging
  • Stay organized by creating goals and tracking your pre-launch and post-launch statistics
  • Over 12 different hype strategies to help brainstorm and get you motivated
  • A pre-launch and post-launch worksheet to organize your hype strategies and ideas
  • A checklist and planner to help you narrow down each hype strategy
  • Posts planner to guide you in writing the content needed for each strategy
  • PLUS yearly, monthly, and weekly calendar planners to help you organize your launch!
 

A Detailed & Strategic Launch Guide

20-Page Example Guide

  • A breakdown on how to organize your launch files, graphics, and content
  • Sample Email Sequences: Welcome, brand/website launch, and product/service launch
  • Launch Roadmap: A guide on when to start promoting your product for launch with a timeline
  • Countdown example with talking points, suggested graphics, and emails to send
  • Product or service countdown example with month overview with an example timeline
  • A mock Instagram grid with countdown graphics, mockups, and content
  • Tips on promoting your product after you launch with post-launch suggestions
  • A comprehensive launch checklist and site checklist to use throughout the launch process
  • Plus, a round-up of sites and resources to check out during your launch.

Customizable & Creative Launch Templates

16 Canva Templates

  • 10 completely customizable design templates (for Photoshop CS6 and Canva.com)
  • Help you create a stylish countdown, announce a sale or giveaway, share a peek, etc.
  • 6 customizable product mockups: Website, iPad, and paper layouts to place your image into
  • Both square (1200×1200) and vertical (1080×1920) layouts to use on social media or your blog
  • A video tutorial walking you through how to easily edit the templates to match your brand
  • PLUS, over 35 hand-written words that can be edited to your color choice and used throughout your launch graphics
Sample Instagram Grid for Strategically Promoting your Launch | Saffron Avenue

And the best part of the whole Launch Kit is that it can be used over and over for each new product, service, or website that you want to promote.