When The Unexpected Shape approached me after selecting the Cressida Semi-Custom Brand, the goal was clear: to create a brand identity that mirrored the depth, creativity, and quiet refinement of a writing academy built for thinkers and storytellers. Led by Esmé Weijun Wang, The Unexpected Shape Writing Academy helps creatives live, write, and work with […]

The Department came to me with a vision that blended classic refinement with modern charm. Through the Londyn semi-custom brand, we created a visual identity that feels both heritage-inspired and fresh — the kind of brand that captures the quiet luxury of a boutique filled with fine jewelry, fragrance, and tabletop pieces. From her initial […]

When Fetch & Fifth approached me after purchasing one of my semi-custom brand packages, their vision was clear: create a luxury pet brand identity that feels as elevated as a high-end fashion house. As a brand identity designer, my role is to translate a client’s vision into a cohesive identity that connects with their audience. […]

Sharing another fun, colorful & creative semi-custom brand with you today! Meet Tucker Bleu, an interior design and creative styling studio in Austin, Texas. Goal is to be classic, detailed, layered, chic. We had fun transforming Sutton Lane, found HERE. Peek at all my past work HERE. The Brand Used Their Brand Party Description Tucker […]