Cloverdale Creamery: Ice Cream Shop branding

To establish Cloverdale Creamery as a beloved fixture in Montgomery, Alabama. A destination where families gather to indulge in local ice cream and where past and present meet in taste, texture, and tone. Every scoop becomes a portal to memory, offering quiet luxury, warmth, and familiarity in a world that moves too fast.

+ Brand Styling
+ Brand Strategy
+ Brand Buildout
+ Stationery design
+ Packaging & Merch

the project:

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the style

Charming   /  Nostalgic  /  Botanical
Art Nouveau / Elegant / Southern / Warm
Heritage  /  Timeless  /  Revival

Charming / Nostalgic / Botanical
Art Nouveau / Elegant / Southern / Warm
Heritage / Timeless / Revival

Poetic, romantic, layered, and quietly elegant. We leaned on heritage details like pinstripes, botanical etchings, and timeworn brass, always styled with a light hand so nothing tips into fussy or overly bridal.

the mood: